A complete research for D’Donnier web.

CLIENT
D’DONNIER

SERVICES
UX RESEARCH.    USER & STAKEHOLDER RESEARCH.    COMPETITIVE ABALYSIS.    UX STRATEGY.    UX/UI DESIGN.    WIREFRAMING & PROTOTIPING.    EXPERIENCE & INTERFACE DESIGN.    

00

The goal is to design a website that not only represents the artist but also prioritizes the right content and experiences.

D’Donnier is a musician building his presence in a digital landscape dominated by social media platforms. While most music discovery and engagement now happens through Instagram, TikTok, and streaming apps, the challenge remains: what role should a personal website play today?

100%

of interview participants said they would visit a musician’s website to check upcoming concerts or buy merchandise.

80%

of participants would be attracted to a website that offers a unique experience and deeper insight into the artist and their creative process.

user persona

STAKEHOLDER INSIGHTS

«My music has a homemade feel and resonates with listeners who enjoy independent music, from classical to more contemporary sounds»

lowfi

From low-fi to high-fi

 

Improving the home experience through user testing

 

User testing revealed that removing social media from the hero section reduced visibility of key channels. The design evolved to reintegrate these platforms, balancing their importance for both users and the artist while maintaining a clean layout.

 

The visual direction combines a retro aesthetic with contemporary elements, reflecting the artist’s musical identity. This approach creates a distinctive look that feels nostalgic yet current, aligning the interface with the tone of the music.

Now it’s time to enjoy D’ Donnier experience!

 

Slide 16_9 – 30
Slide 16_9 – 31
Slide 16_9 – 32
Slide 16_9 – 33
Slide 16_9 – 34

Key Learning & Next stepts

Listening to the Stakeholder’s Vision

 

Another key learning was the importance of actively listening to the stakeholder and paying close attention to how they describe their own product. These insights were essential in shaping a consistent visual direction that truly reflects the essence of the project. In this case, working with music made this even more relevant, as it is a tangible and sensory medium that can be both heard and felt, helping to guide a more expressive and coherent visual language.

Next Steps for a More Dynamic Experience

 

Moving forward, the next step would be to introduce subtle micro-interactions and small animations that enhance the sense of dynamism and modernity across the website. Elements such as a custom cursor or gentle motion effects could help reinforce the identity of the project while making the experience feel more engaging and alive, without distracting from the content itself.

NEXT PROJECT ⭢